Charlotte Celebrates the Grand Opening of Romero Britto’s First Retail Store at SouthPark Mall

Charlotte Gets Ready for a Colorful Surprise!

Mark your calendars, Charlotte! 🎉 The buzz around town is that Romero Britto, the world-famous pop artist and the mastermind behind the “Happy Art Movement,” is opening his very first retail store in the Queen City. The grand opening is set for December 14 at SouthPark Mall, located at 4400 Sharon Road, and this event promises to be a cheerful addition to your holiday shopping plans!

A Day to Remember

Are you excited? You should be! Not only will the new store showcase Britto’s vibrant art, but it will also feature a special signing session with the artist himself! That’s right, you can meet the man behind the colorful masterpieces and get a signed piece that could brighten up your home or office.

In a conversation with local media, Britto shared his eagerness, stating, “I’m looking forward to greeting all the guests.” He believes that people absolutely love things that radiate happiness, and his art is all about stirring joy in our lives.

Art You Can Feel

For those unfamiliar with Britto’s work, let me fill you in! This Brazilian native has a unique style that blends elements of pop art with cubism. His goal? To “inspire happiness” through his art. Britto noted that he has visited Charlotte before during his travels and has a loyal fan base of art collectors in the area. He emphasized that his art speaks to everyone—“It doesn’t matter where you come from; we all wake up wanting happiness!”

The upcoming store will not only feature fine art but will also carry a range of collectibles and lifestyle products designed by Britto himself. Shoppers can expect to find everything from luggage and home decor to apparel and even pet accessories. Talk about shopping for the whole family! 🐶🧳

A Prime Location

Situated within SouthPark Mall—an upscale shopping destination known for its luxury boutiques like Louis Vuitton and Balenciaga—the new Britto store will span a sizable 4,000 square feet. According to Holly Van Cleave, the mall’s director of marketing and business development, “It’s a destination for art lovers and shoppers alike.” With its recent multimillion-dollar facelift, SouthPark Mall is more enticing than ever.

Growing His Happy Movement

This Charlotte store marks a significant expansion for Britto, who opened three other shops in earlier this year in places like Atlanta and Boca Raton. Rumor has it a long line formed on Black Friday for the grand reveal of his New Jersey location, where Britto enthusiastically signed artworks for fans for four straight hours. “The opening was exhilarating!” he recalled.

For those who don’t know, Britto is one of the most licensed and collected artists globally. His bright, colorful creations are exhibited in over 120 countries and are available at more than 200 galleries worldwide. With original works priced anywhere from $5,000 to $1 million, there’s no denying that Britto’s creations are both valuable and beloved.

A Heartfelt Mission

Britto’s dedication to spreading joy extends beyond his art. He has collaborated with major brands like Disney, Coca-Cola, and even Apple! He also made history as the first visual artist commissioned for a Super Bowl halftime show back in 2007. Notable collectors of his work even include former presidents and celebrities like Oprah Winfrey and Elton John. Talk about impressive!

As Britto gears up to expand his retail footprint with a goal of opening 200 stores, he remains grounded and grateful. “I love sharing my art with people.” he remarked. “It’s great to bring joy to somebody else.” So, whether you’re a long-time fan or a newbie to his work, make sure to swing by the new BRITTO store in SouthPark Mall this holiday season!

The countdown to cheer and creativity has begun! 🎨✨